of the -“Factors affecting the utilization of marketing research: A reconceptualization”, P. E. M. A., of the annual of -“The marketing research patronage situation: An agency theory conceptualization” P. B. A., of the “ Strategic Marketing Research: A Conceptual Framework, Research Agenda and Empirical Investigation” P. B., in be a of of to be by Pragmati V. M. S.: C. P. S. V.? D. M. C. V. - ", - "Knowledge-Based Marketing: A Conceptual Framework for the Creation and Sustenance of Intellectual Marketing Capital" P., - "Using Marketing Applications of Data Warehousing in Achieving Organizational Excellence in Customer Support and Service" P., et al.
(unknown year). International Conferences:. Abstract
n/a
- “The Marketing Research Patronage Situation in the Egyptian Financial Services Industry: An Agency Theory Conceptualization”, with - “Understanding the New Bases for Global Market Segmentation", Journal of Consumer Marketing V. N. 5(J. 20 2003, - A proposed methodology for the logical design of a decision support system for strategic distribution channel decisions” I., -“ Strategic Marketing Research: A Conceptual Framework, Research Agenda and Empirical Investigation” I. E.(E., -"Exploring the Diffusion of Internet Marketing Research and Practice: A Conceptual Framework and an Empirical Analysis" S., - "Discovering A Transformational Science of Marketing in Corporate S. A. K. P.: I. N. I. A. T. T., et al.
(unknown year). International Journals:. Abstractinternational_journals.pdf